Privacy Policy

Last updated: March 14, 2026. This policy applies to Whisky Pricer and explains how we handle your personal data in line with UK GDPR.

1. Who we are

Whisky Pricer is the data controller. For privacy enquiries or to exercise your rights, contact us via our Contact page or email contact@whiskypricer.com.

2. What personal data we collect

  • Account data: username, email address, and password (stored securely) when you register.
  • Usage data: searches, vault and watchlist items, and activity (e.g. logins) necessary to provide the service.
  • Marketplace: listings, messages, and any details you provide when buying or selling.
  • Contact forms: name, email, and message content when you contact us.
  • Cookies and similar tech: see the Cookies section below.

3. Why we use your data

We use your data to:

  • Create and manage your account and provide the service (contract).
  • Respond to contact and support requests.
  • Run the marketplace and communicate between buyers and sellers.
  • Improve the site and analyse use (where you have agreed to analytics cookies).
  • Comply with legal obligations where applicable.

4. How long we keep it

We keep account and usage data for as long as your account is active. After you delete your account or ask for deletion, we remove or anonymise personal data within a reasonable period. Contact message content may be retained for a limited time for follow-up. Marketplace messages and listing data are retained as needed for the service and any legal requirements.

5. Who we share it with

We do not sell your data. We may share data with:

  • Hosting and infrastructure providers that help us run the site (under strict confidentiality).
  • Payment providers (e.g. PayPal) if you use paid features.
  • Google Analytics (only if you accept analytics cookies) — see Google’s privacy policy.

If any data is processed outside the UK, we ensure appropriate safeguards (e.g. adequacy decisions or standard contractual clauses) are in place.

6. Your rights (UK GDPR)

You have the right to:

  • Access your personal data.
  • Rectification of inaccurate data.
  • Erasure (“right to be forgotten”) in certain cases.
  • Restrict or object to certain processing.
  • Data portability where applicable.

To exercise these rights, contact us at contact@whiskypricer.com or via the Contact page. You also have the right to complain to the Information Commissioner’s Office (ICO).

7. Cookies and similar technologies

We use:

  • Essential cookies: e.g. session and login cookies, so the site can function. These do not require consent.
  • Analytics cookies: e.g. Google Analytics, to understand how the site is used. These are only set if you click “Accept” in our cookie banner. You can change your choice at any time.

You can reject non-essential cookies via our cookie banner. For more detail on how to control or delete cookies, see your browser’s help section. For Google Analytics, you can use the browser opt-out.

8. Changes

We may update this policy from time to time. The “Last updated” date at the top will change. We encourage you to review this page periodically.

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